Identity
Traditionally, brand personality was determined mainly through colours, typefaces and images.
Digital technology offers the potential to build and enhance a corporate identity or brand in an array of exciting new ways.
I believe that in the creation of an online presence the supporting offline collateral should strongly support and convey the same message.
A truly unique, useful and usable brand will work on across various media platforms.
Featured Work
Mashed Identity
Media Futures Conference Identity
Tech Ed Identity